Head to head
Clay vs Lusha
As a data enrichment API, Lusha rates higher on the APIbenchmarks Index, 73.7 to 66.9, a 6.8-point gap. Here is how they compare on each criterion.
Criterion by criterion
| Criterion | Clay | Lusha |
|---|---|---|
| Documentation & DX | ||
| Reliability | ||
| Ecosystem & SDKs | ||
| Accessibility | ||
| APIbenchmarks Index | 66.9 | 73.7 |
Specifications
| Clay | Lusha | |
|---|---|---|
| Best for | Multi-provider enrichment orchestration | Contact reveal inside sales workflows |
| Free tier | Free plan with limited credits (no card) | 40 credits/mo (API key on every plan, 100 req/day cap) |
| Pricing | Data Credits + Actions | Per credit (email 1, phone 5) |
| Official SDKs | 1 languages | 5 languages |
Is Clay better than Lusha?
On the APIbenchmarks Index, Lusha rates higher (73.7 vs 66.9). It leads on the four weighted criteria, but price is reported separately, so the best choice still depends on your budget.
Verdict in one line
Lusha leads by 6.8 points (73.7 vs 66.9) and wins 4 of 4 criteria.
Winner by criterion
| Criterion | Winner | ||
|---|---|---|---|
| Documentation & DX | 65 | 76 | |
| Reliability | 75 | 78 | |
| Ecosystem & SDKs | 60 | 68 | |
| Accessibility | 68 | 72 |
Choose Clay if… / choose Lusha if…
- →your use case matches its focus: multi-provider enrichment orchestration
- →documentation & dx matters most to you (76 vs 65)
- →reliability matters most to you (78 vs 75)
- →ecosystem & sdks matters most to you (68 vs 60)
- →accessibility matters most to you (72 vs 68)
- →you need broad SDK coverage (5 official SDKs vs 1)
- →your use case matches its focus: contact reveal inside sales workflows
Pricing side by side
- Model
- Data Credits + Actions
- Free tier
- Free plan with limited credits (no card)
- Free$0/mo
- Launchfrom ~$167–185/mo (annual)
- Growthfrom ~$446–495/mo (annual)
- EnterpriseCustom (annual commitment, ~$30k/yr+ typical)
- Model
- Per credit (email 1, phone 5)
- Free tier
- 40 credits/mo (API key on every plan, 100 req/day cap)
- Free$0/mo
- Starter$49.90/mo ($37.45/mo annual)
- Professional$69.90/mo ($52.45/mo annual)
- Premium$399.90/mo ($299.95/mo annual)
- Scale / customCustom
Vendor-published pricing, verified 2026-06-27 (Clay) and 2026-10-07 (Lusha).
SDK and language coverage
Both · 0
None
Only Clay · 1
No official client SDK libraries published; integration is via HTTP API node, webhooks, and native CRM connectors
Only Lusha · 5
REST API v3 (HTTPS/JSON)MCP serverNative connectors: HubSpot, Salesforce, n8nBrowser extensionNo official language SDKs found
Strengths and weaknesses
- +Waterfall enrichment chains 150+ data providers under one subscription, materially raising email/firmographic match rates versus any single source
- +Combines enrichment, AI web research (Claygent), and signal monitoring (funding, hiring, job changes, tech installs) in one platform
- +Spreadsheet-style table UI plus Clay University make complex multi-step enrichment accessible without code
- –Dual credit/action model causes fast, hard-to-predict credit burn; auto-recharge billing reportedly fires without advance warning
- –Steep learning curve, reviewers cite hours in week one and 2–3 weeks before workflows are reliable
- –Phone/mobile number coverage is weak (~30–35% match rate)
- +API key on every plan including Free per official docs
- +Published per-plan rate limits and credit costs
- +Broad endpoint set: person, company, prospecting, signals, lookalike
- –Free and Starter plans capped at 100 API requests/day
- –No official language SDKs found
- –Phone reveals cost 5 credits and phone accuracy is a frequent complaint
Clay vs Lusha: questions
- Which has better documentation, Clay or Lusha?
- Lusha scores higher on documentation and developer experience: 76 vs 65 out of 100.
- Which is more reliable, Clay or Lusha?
- Lusha scores higher on reliability: 78 vs 75 out of 100.
- Do Clay and Lusha have a free tier?
- Clay: yes (Free plan with limited credits (no card)). Lusha: yes (40 credits/mo (API key on every plan, 100 req/day cap)).
- How are Clay and Lusha priced?
- Clay: Data Credits + Actions. Lusha: Per credit (email 1, phone 5).
- Which has more official SDKs?
- Lusha lists 5 official SDKs, Clay lists 1.